Monday, February 27, 2006

I don't have title creativity: Lakoff Chapter 2

Well, I have not completely read the whole chapter yet, but so far, I am continuing to like this book. I particulary liked his theme throughout the chapter of having "frames" that we are familir with and others that seem to be inconprehensible to us. These sense of normalcy, in actions and words, plays a huge part in our everyday lives. We constantly have and idea in our mind about how something is supposed to go, and when faced with a different scenerio than what's expected, we are thrown off. For instance, when we call a doctor's office, we expect to be put through a series of annoying menus until you have to leave a message and wait a few hours to get a call back. This is the scene and words we expect to hear, and when we actually get through to a real live person, we are shocked by the sound of a human voice that's not on a recorded message. (sorry, I've had to make appointments a lot lately.) I also like Lakoff's example on the second page of the chapter about the baby and mother. The first one, we expect, whereas the second completely throws us off base. Lakoff continues with the frame idea, and on page 48, after discussing Alice's confusion, she compares this confusion to being an infant. As the frames are continually shifting as the world changes, we also have to constantly change what is "normal" in our minds. Once this shift happens in our minds, it seems that our language also shifts into whatever is appropriate for this new circumstance.

1 comment:

silverline said...

so then is there no overall reality but a greater composition of tiny frames that we must be continually shifting ourselves in and out of to be considered normal?